Manager, Social Media Strategy & Activation – Remote – Disney Experiences – Immediate Start

Join the Disney Experiences Team as a Manager, Social Media Strategy & Activation Are you a social media strategist with a passion for driving business growth through innovative digital marketing? Do you have a proven track record of leading high-performing teams and developing successful social media strategies? We're looking for a talented Manager, Social Media Strategy & Activation to join our Disney Experiences team, working remotely and reporting to our Senior Manager. About Disney Experiences Disney Experiences is a global leader in creating unforgettable experiences for our guests. We're a team of innovators, creatives, and storytellers who are passionate about bringing magic to life. Our Consumer Products team is responsible for developing and executing social media strategies that drive engagement, sales, and brand awareness. We're looking for a seasoned social media professional to lead our paid and organic social media efforts and help us achieve our business goals. About the Role & Team As a Manager, Social Media Strategy & Activation, you will lead our in-house paid and organic social media team, responsible for managing all paid and organic activity across multiple Ad Manager platforms, including Meta, TikTok, Pinterest, Snapchat, YouTube, and X. You will be adept at using these tools, have a strong understanding of product data feeds, and be able to make informed recommendations on optimization strategies based on comprehensive insights and performance data. Your leadership will be pivotal in nurturing talent and ensuring that each team member reaches their full potential. You will provide continuous support, offer constructive feedback, and foster an environment that encourages growth and collaboration. Your role will be essential in finding opportunities for improvement and implementing standard processes to drive our social media initiatives forward. Key Responsibilities • Lead paid/organic social ecommerce strategy for Direct-to-Consumer Retail and drive this forward • Manage and lead a team across paid and organic social media for consumer products businesses • Support team and influence organization to run using optimal campaign and ad setup, including best practices for product data feeds • Continue growth of in-house teams and responsibilities with an eye toward efficiency • Owner of social media activation platform suite including future partnership additions • Work with our teams to identify and design (or use 3rd party) tools to improve efficiency • Partner across teams, organizations, and companies (media partners and agency) to improve overall technical setup and inter-departmental workflow Essential Qualifications & Skills • 10+ years digital marketing with ecommerce experience • Extensive experience with social media platforms and related tools • Understanding of online/offline data including its use in the digital and social space • Strong grasp on analytics, measurement, and proper test structures to help coach team on their advanced analysis and testing • Familiarity and ability to improve team's use of work management platforms such as Workfront, JIRA, Smartsheets, etc. • Comfort with high level of autonomy • Can distill very technical details into understandable everyday terms that motivate action through aligned values and goals Preferred Qualifications • Four-year college degree or equivalent work experience • Marketing, Business, Social Media, Analytics, or Statistics degree/background is a plus Career Growth Opportunities and Learning Benefits At Disney Experiences, we're committed to helping our employees grow and develop their skills. We offer a range of training programs, mentorship opportunities, and career development resources to help you achieve your career goals. Work Environment and Company Culture We're a collaborative and innovative team that values creativity, diversity, and inclusion. We offer a flexible work environment, including remote work options, and a range of benefits and perks that support our employees' well-being and happiness. Compensation, Perks, and Benefits We offer a competitive salary, comprehensive benefits package, and a range of perks that support our employees' well-being and happiness. Our benefits include health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits. Why Join Our Team? We're looking for talented individuals who share our passion for creating unforgettable experiences and driving business growth through innovative digital marketing. As a member of our team, you'll have the opportunity to work with a talented team of professionals, develop your skills, and contribute to the success of our business. Ready to Apply? If you're a motivated individual ready to contribute to a thriving team, we encourage you to apply now! We're excited to review your application and discuss this opportunity further. Apply To This Job Apply This Job